be01 is a high-end streetwear label made in Germany.

The line stands apart from the main stream and the erratic
fashion trends. The brand’s statement is clear –
we create entirely new type of street-and casualwear
using our own vision.

The team around the designer, Murat Soenmez, strikes
a unique balance, far from cubist runway figures and
uninspired off-the-shelf products, focusing on changeable,
perfectly fitting high-end fashion with love for detail.

The themes of our new collection are “High Sphere of
Street Wear“ and “Parisian Magazine“. From the first
sketch to the end product, the styles are developed between
Cologne and Berlin. Trendy fabrics mixed up with classic
elements, as raw denim, lamb wool, mohair or coated cotton,
emerge into dynamic styles.

The be01 collection is more than a statement.
It’s a companion in your everyday life – in the office,
the supermarket or in the club. be01 sets individual accents.
It’s urban chic, trendy, unique and real.

The be01 styles are unpredictable – just like the
flow of the city.